Guerciotti & SaddleDrunk collaboration in UK.

Buongiorno a tutti.

It seems that we are getting back to enjoy our passions again with just little restrictions. Passion in sport it is a vital key point to train, enjoy and succeed.

E820AE72-8249-4116-9E1A-CA83DAE17E4A.jpeg

Thanks to the common factor of passion, I am please to announce that SaddleDrunk in collaboration with the Guerciotti UK agent will be the main seller in UK for their bikes.

Guerciotti has a range of bikes from road to track & time trial, from gravel to cyclocross for all levels of cyclists using multiple brands of components. The mix combination of Italian passion and other brands enables to deliver high end products.

BB1C0CFD-B06A-4E73-A99E-FCE4F04CC607.jpeg

Guerciotti is an historical company in the cycling business, who is getting ready to celebrate the 50 years anniversary. A compelling story started on 1964 when Italo, noted and expert cyclocross rider, decided with his brother Paolo to open a small show of 20 square meters for the selling and maintenance of bicycles in Via Petrella 4 in Milan.

WhatsApp Image 2021-09-15 at 8.36.09 PM.jpeg


We will launch the online shop where you can purchase the bikes from next week. We will also launch few test events in the next few months where you will be able to touch and feel the bikes.

We will keep in stock a selection of Road,Gravel and Cyclocross bikes.


For more information please do not hesitate to contact us.

Ciao



Sustainability, a common question nowadays.

Quite often I get asked about sustainability & Eco sustainable products, garments, textiles & procedures.

We at SaddleDrunk we care particularly about the above, due to the fact we love nature and the outdoors. We are cyclist from childhood, we love spending time outdoors in any weather conditions.

The nature is where the mind & body connects to the earth, therefore sustainability is a core point for us. 

Let’s start with our production line. 

As we are 101% made In Italy, for fact, not like others claiming being Italian but production is outside the Italian borders. We do need to follow Italian government rules & regulations about work force and work procedures. 

 This include welfare, health & safety and following environmental laws. The latter include using recycling materials, renewable energies, eco friendly transportation and disposal of any textiles waste. 

The factory being within the “BOOT” shape Italy borders when we ship to our clients we always use the lowest carbon emission meaning of transportation for deliveries provided by our various suppliers. 

 Also the work force in kindly requested to attend work by bike weather permitting in a safely manner to minimise the risk of delays and pollution. 

There are plenty of recycled materials out there to choose from, but not all of them are 100% Eco friendly. 

My latest statement indicates that some of them, do not follow the old English saying “IT DOES WHAT IT SAYS IN THE TIN” due to the fact the recycling process, from collecting the waste materials to the finished product it might include extra steps into production where extra energy is needed, resulting in further waste.

Therefore we analyse & choose those less harmful ones. We are using textile fibres made by leaves, plastic bottles ,bamboo etc etc.

Labelling is also an interesting one, as many brands place an “Encyclopaedia’s” size of tags & labels attached to the garments on the outside and/or the inside of the garments. 

Most of the times the inside ones get cut off because rubbing on the skin and been a nuisance and the outside ones are usually ripped & binned as soon as the garment is received. Therefore what we do is to place a little and small bar code sticker in each garment, where our clients can scan to get all the required information about washing and garment’s origins. We only the size label and the composition of the jersey on the inside.

Other important matter we provide to our clients is the wash bag which all garments comes with. Sometimes we asked what is it for? Well, if you go back one step up and scan the label above mentioned it will tell you about the wash bag. The bag has many beneficial aspects for the nature and for our clients. You might wonder why!! 

Let me explain to you the reasons, starting with the client benefits. If the garments are washed in those bags, those will prevent of any damages that might occur during the washing caused by Velcro, washing machine drum(people usually never check the inside of it), metal bits from other garments i.e. bra clips, zips from other garments, etc etc.

The most important is the nature’s benefit and  is a crucial one because will help our eco system and the marine life. Why ? During our activities we sweat out all our toxins, we ride on roads which most of the times in UK or other countries are dirty full of pollution. Those micro fibres netted wash bags try to capture those microparticle entering the ecosystem during the wash. Obviously those methods help minimising the impact to nature, but we can not guarantee  “users” behaviours.

 Finally, our products are most likely to be delivered by one of our cycling friendly couriers, this might include myself. 

 Please see feel free to get in touch with me if you like to share any thoughts on the above. My email address is Stefano@saddledrunk.com or contact me on +44 (0) 2037143833.

Stay safe out there.

SaddleDrunk , Intoxicated with the Freedom of Cycling.

Stefano

Corporate Clothing.

Ciao a tutti,

I hope you have been enjoying the summer holidays.

We have been working on this amazing project for a while now and the pandemic did not help but we achieved it with members of the project spread across different time zones,Australia,USA & London.

Amazing Team work provide an amazing result.

We are pleased to announce our collaboration with Northrop Grumman providing corporate clothing worldwide to their employees,clients.

We will provide Cycling, Triathlon, Running clothing 100% made in Italy by our small family business.

For us maintaining our key values are important. Quality,Customer Service & passion in providing the best for our clients are vital.

If you need any help in branding & marketing your company out with sport wear do not hesitate to contact us.Help spread the word.

Ciao for now and stay safe.

SaddleDrunk Family

West London Cycling Club

Many years ago – when I moved to Ealing, west London – I was looking for a cycling club to join. Unfortunately there were not many around and some seemed more like exclusive private members' clubs. They were not the welcoming spaces I had hoped to find.

After talking to a close friend, Panos, at a local coffee shop he mentioned to me about some other coffee drinkers who were also cyclists. Ed, Peter & I started meeting up at Munson’s coffee shop for our rides to explore the beautiful countryside surrounding London.

We are proud to say that we made some good foundations in what would eventually become SaddleDrunk Cycling Club.

The club is based in Ealing with members of various abilities, genders & ages. The club provides a variety of ride levels, training, courses and cycling holidays.

If you would like to join do not hesitate to contact the club on the SaddleDrunk CC website.

Come and enjoy the fun, and share the passion with friends.

Intoxicated with the Freedom of Cycling.

SaddleDrunk Cycling Club Committee.

Stefano

Women Cycling, UCI WOMENS TEAM 2021

With many years working with the female cyclists we have decided this year to step up and support a professional team to enable us to have our kit tested under continuous stress conditions and getting a constant feedback to continuously improve to the highest levels.

memorial santos_2021_v6_jersey 2.JPG

Therefore now please to announce the UCI has finally registered the team for the season 2021, which will be wearing a colourful kit resembling the Brasilian colours and also the various national champions in the team. At the moment we have 3 national champions that this will give us a great exposure for the brand on those countries.

Below is a bit of history about the team, but from now on you have a new team to support.

UCI WOMEN’S CONTINENTAL TEAM

MEMORIAL SANTOS SADDLEDRUNK

Created in 2000 from the initiative of businessman Pepe Altstut and the journalist Fábio Maradei, Memorial-Santos cycling team today is the most traditional Brazilian's team and have been won all the possible titles in road and track cycling in national territory.

After 20 seasons, more than 150 cyclists from all corners of the country - and some other countries in South America - wore the team's traditional blue uniform, between men and women.

Intending to develop Brazilian women's cycling in 2018 the team ran for the first time an European season. Having stayed for 3 months in Belgian soil. In 2019 we believed we were on the right way and got the UCI license for the first time! From 2020 so we started an even greater internationalization of our team with the entry of European riders. However we were unable to test ourselves on the roads due to the pandemic. For 2021 we are ready for a complete European season, being now the only UCI team in Latin America, we have improved the team with new and strong riders:

Adriele Alves Mendes from Brazil

Ana Paula Casetta from Brazil

Ana Paula Polegatch from Brazil

Anna Van Wersch from Netherlands

Denise Aracely Ahumada Riquelme from Chile

Chile National Champion

Chile National Champion

Gabriela da Costa from Brasil

Jennifer George from Great Britain

Minna-Maria Kangas from Finland

Finland National Champion

Finland National Champion

Lisa Groothuesheidkamp from Curacao

Curacao National Champion

Curacao National Champion

Selma Trommer from Germany

Sharon Dommanschet from Netherland

Taise Maiara Benato from Brazil

Talita Oliveira from Brazil

Thayna Araujo de Lima from Brazil